Monday, February 4, 2013

The Secret to Happiness, Good Health & Fortune

A few months ago I wrote a blog post about routines. I gave that post the "catchy" title Routine Sex. After doing so I wondered if that title was going to have a significant impact on the number of people that read that post. What do you think? Sure enough, even though the content of that post is not particularly better nor worst than my typical post, it has now been read by more people than any other of my posts. Titles matter.

What about The Secret to Happiness, Good Health & Fortune? Well, after writing this post I couldn't leave its original title, Tittles Matter, alone. After all, who would read a blog post with such a boring title?

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